Outplacement Services

Today's Outlook


 When was the last time you looked for a job?

  • Did you type your resume using Word, WordPerfect—or a Smith-Corona?

  • Did you complete the application on paper or online?

  • Did you keep your references in a Rolodex, or on LinkedIn?


Times have changed for job hunters. Technology has created a vastly different reality for job searching, applying, interviewing, and accepting your next job. Your challenge as the job hunter is to work these changes to your advantage. 

Classified ads: No longer will you find three thick sections of newsprint in the Sunday paper. Websites, including your that of your local paper, are searchable by job or keyword. Postings often include links to employer websites so you can research prospective employers.

Resumes: Resumes submitted as part of an online application are often scanned with software looking for pre-determined keywords. These keywords are chosen by the recruiter based on qualifications for the position. By making sure your employment history and skills use the most appropriate keywords, you can increase your chances of getting to the next level.

While you should still bring printed copies of your resume to an interview, most applications will require you to submit an electronic version. This is usually a Word (or similar software) document or an Adobe PDF. Many sites handle attached PDFs better, retaining more of the original formatting.

Networking: Personal contacts and relationships will always be vital, but now staying connected and making new contacts is easier with social media. Sites like Facebook and LinkedIn allow you to tell your story, as well as read about others. Find contacts, or contacts of contacts, at desired employers. Also, employers increasingly use social media to look for and research applicants. So keep things positive, relevant, and honest.

Research: Researching a potential employer no longer means digging through clipping files at the library. The Internet offers a wealth of information about the employer, as well as their competitors. Plus, armed with the names of those conducting the interview, you might find something relevant to insert in the interview. The hiring manager may have published an article or won an award. Also, remember your social media contacts in researching employers.

Applying: Your application will likely be submitted online, either on a job search site such as MilwaukeeJobs.com or JobNoggin, or directly on the employer’s site. Many employers allow you to build a profile to use when you return to the site to apply for another position. Some send out e-mail notices of open positions. Your resume and cover letter are attached or uploaded as part of the application process.

Interviewing: First interview now is usually phone screens. Then they move to face-to-face with one or more people at the company. A few use Skype or request a video resume.


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